Why Likability Is The Hardest Soft Skill You’ll Ever Train

Why Likability Is The Hardest Soft Skill You’ll Ever Train

Every August, a new kid would show up to preseason with that look on his face — the one where he's sizing everyone up. Coach Chris included.

Twenty-five years of coaching competitive soccer, and I still caught myself wanting the new kid to like me. Not respect me. Not fear me. Like me.

For a long time, I thought it was a silly instinct. It felt beneath the job or superficial. Especially because these were kids, not my peers. I figured the wanting-to-be-liked part was a leftover from being a kid myself—something to grow out of, not lean into.

How to Make Nutrition Easy Without Relying on Willpower

How to Make Nutrition Easy Without Relying on Willpower

Why does it seem so hard to “eat right”?

We have great intentions in the morning but feel deprived and unsatisfied all day, until we break and run through a drive-thru for the greasy satisfaction of a burger and fries. 

When we do, that satisfaction is short-lived, replaced by guilt—even shame. It’s your fault for not trying hard enough, right? For not having the willpower to stick to healthy stuff.

That’s how most people go about it, but it’s really not a sustainable way to approach nutrition habits.

There's a concept in behavioral research called decision fatigue: the idea that the quality of your decisions degrades as the number of decisions you make in a day accumulates.

How Your Expertise Suddenly Becomes a Leadership Blind Spot

How Your Expertise Suddenly Becomes a Leadership Blind Spot

After years in your role, you start to learn the rhythm of things. That’s never a bad thing—your experience makes certain things second nature. Maybe you get to the point where you think, “man, I could do that with both hands tied behind my back!”

That kind of expertise is invaluable because it is built only through hands-on experience. You have to be in it. And these days, fewer and fewer people stick with their careers long enough to reach that level of know-how.

That’s not knocking the younger generation—work culture has changed—but I think being a “rare breed” of particularly seasoned professionals carries risks with its exclusivity.

5 Ways to Overcome When Summer Afternoons Wreck Your Productivity

5 Ways to Overcome When Summer Afternoons Wreck Your Productivity

Summer for working parents is in a category all its own. The kids are home, the heat is relentless, and the wheels start coming off around 2 p.m. on Tuesday.

I don’t just mean the distractions, though those are definitely part of it. I’m talking when your morning momentum evaporates and the rest of the day turns into an impossible slog. 

And you know, it’s easy to think that’s a discipline issue. But if that were the case, why don’t we struggle this way in October?

Turns out, it has everything to do with biology—plus the unique challenges of summertime.

Why Consistency Builds Credibility Better Than Any One WOW Moment

Why Consistency Builds Credibility Better Than Any One WOW Moment

Some leadership moments look great on the highlight reels. The big speech with roaring applause, the bold call that rescues the deal from the edge of disaster.

But you know, those magazine moments are few and far between—and in my experience running businesses and building teams for over twenty years, I see that they don’t do the heavy lifting for your credibility that people think.

The greatest strides are made in the mundane and the routine.

Not sexy, but true.

How I Stopped Feeling Wrecked at the End of Every Work Trip

How I Stopped Feeling Wrecked at the End of Every Work Trip

Picture this: hurrying through the airport to get to your next gate so you can catch a few precious minutes of quiet. Passing by airport bars and restaurants, all wafting the delectable smell of quick-and-easy carbs in your direction.

The donuts, burgers, fries, and bagels. 

The line looks short at that one. You can afford to stop, and so you do.

And that is often the beginning of the end of your resolve to keep your diet “on track” for the rest of the trip.

Confirmation Bias: The Smarter You Are, the Easier You Are to Fool

Confirmation Bias: The Smarter You Are, the Easier You Are to Fool

I coached competitive soccer for 25 years, and I had to train myself out of deciding too early where a player belonged.

I remember this tall, athletic kid specifically. I watched him, and, in the first twenty minutes of a tryout, I just knew he was going to be a goalkeeper.

And from that point on, without realizing it, I'd watch him through that lens. Every time he read a play well or used his size, I filed it as confirmation.

Summer Running in the South Will Humble You — Then Make You Better

Summer Running in the South Will Humble You — Then Make You Better

Ever have a crab boil? Here, it tends to be crawfish, but I once heard someone describe a Deep South summer as being a steamed crab in a bag. I laughed when I heard it, of course. Then I went outside in July and thought, yeah — that's about right.

If you've never run through a Memphis summer, it's hard to explain what you're really up against.

You step out the door, and the air hits you like a wall: thick, wet, and heavy. Oppressive. And there's no relief waiting for you out there. Not in the shade. Not from a breeze. The humidity will get to you no matter where you are. You're soaked before you've covered a block, whether you’re moving like a Usain Bolt or a snail.

Master the First Impression Entrepreneurs Make Without Realizing It

Master the First Impression Entrepreneurs Make Without Realizing It

I attended a speaking event a while back. You know the kind—good energy, electric with possibilities, surrounded by people you’d love to connect with. During a break, I was maneuvering between tables when something familiar caught my eye.

Me.

There my headshot was on someone’s phone. They were scrolling through my LinkedIn profile, no idea I was right behind them. I kept going, of course. No idea how much they invested in researching me in the moment. Maybe my bio, a few posts, or a look at my credentials. Or maybe they’d end up here (if so, hi). 


We did eventually meet, and they came in prepared. They already had questions, referenced things I said online, and a pre-loaded version of me set. In some ways, that’s pretty convenient—in other ways, it makes the real-life “first impression” a lot different than it used to be.

Ditch the Data Obsession: How Running on Feel Made Me a Better Athlete

Ditch the Data Obsession: How Running on Feel Made Me a Better Athlete

My friends are often surprised to learn that I haven’t worn a GPS watch on a training run in years. No heart rate monitor or pace alerts—just my favorite running shoes, the road, and whatever my body is telling me.

Some people might hear that and assume I’m doing this casually. Because, you know, it doesn’t really count if it isn’t logged. So says our metric-obsessed culture, after all!

I found that stripping data out of my runs has made me more consistent, more intuitive, and (honestly) more fun to be around after a workout. It might do the same for you.

How Top Leaders Master The Art Of Receiving Difficult Feedback

How Top Leaders Master The Art Of Receiving Difficult Feedback

One early morning a few years back was not going my way. It started with bickering kids, a disappointing run, and what felt like a million different tasks to do. I got to the office—barely had time to put my stuff down, let alone grab a cup of coffee—when it happened.

A well-intentioned colleague dropped criticism on me I was not prepared to handle.

You know that fight-or-flight feeling? When heat creeps up your neck and face, your pulse quickens, and you feel the instinct to bristle up and get defensive. Or worse, lash out at the perceived attacker.

Why Are High Achievers So Bad at Recovery?

Why Are High Achievers So Bad at Recovery?

Confession time: I’m not naturally good at rest.

That probably doesn't surprise you if you know me, and it probably doesn't surprise you because you’re in the same boat. High achievers tend to share a particular blind spot: great at doing hard things and terrible at doing nothing.

For a long time, my mindset was “busy is productive,” and “no pain, no gain.”

But at some point, that narrative fell out of sync with the results I was getting, and I had to sit with an uncomfortable question: was I actually performing, or was I just performing busyness?

For the most part, it was the latter. I was treating recovery as an optional afterthought rather than an important part of making progress.

The Smartest Thing I Do Every Day Is Decide Less

The Smartest Thing I Do Every Day Is Decide Less

Most high performers I know carry a badge of honor for being the person with all the answers. They’re always available, always ready to weigh in. Always on. It’s an easy identity to build when you’re good at what you do, and people keep coming to you for direction.

It feels great, until it doesn’t. That identity comes with a cost.

What I’ve found—through my career, raising five kids, running nonprofits, and logging miles—is that trying to be that person burns through your best cognitive resources. It burns through them so fast. And usually, I might add, on the wrong things. 

By the time a truly important decision lands on your desk, your brain is fried.

What Running Without a Watch Taught Me About Measuring Success

What Running Without a Watch Taught Me About Measuring Success

I don't run with a watch.

No GPS. No Strava. No Garmin. Not even a FitBit.

When I head out the door, the only thing I'm tracking is how my legs feel under me.

People find this strange, especially other runners. We live in an age where every split gets logged, every mile gets posted, and your worth as an athlete is apparently measured in monthly mileage totals. I've had runners look at me like I admitted to training in blue jeans.

Your Brain Is a Business Asset. Are You Treating It Like One?

Your Brain Is a Business Asset. Are You Treating It Like One?

Most high-performing business owners I know are meticulous about optimizing their operations. Systems, staffing, capital allocation—they sweat every detail. And then they skip lunch and sit for nine hours straight, running out of juice when they need it most.

There’s a disconnect.

I'm not immune to this. I've done it myself!

But once I started to understand what's happening inside our brains when we move our bodies and fuel it well, I stopped thinking of fitness as purely a matter of personal discipline. It became an operational decision instead.

Are The Good Goals You're Setting The Wrong Ones?

Are The Good Goals You're Setting The Wrong Ones?

I’ve set a lot of goals in my life: run a hundred miles, help build a trusted company with my dad, and raise five incredible kids who actually like each other. Just to name a few. They’re the big picture, ambitious goals that you’d see someone put on a vision board.


And look, those goals are great. I’m not knocking big goals or aiming high. But you know, a goal without the right process to support it is about as effective as wishing on a star. Realizing that is when I started falling in love with process goals, not just outcome goals.

Why Voluntary Suffering Is One of My Best Business Decisions

Why Voluntary Suffering Is One of My Best Business Decisions

For a long time, I thought success looked like ease. I wanted to remove every obstacle, optimize every system, and protect myself from uncomfortable jams. In a way, it made sense. I still understand the impulse. But I also realized that looking for ease couldn’t possibly prepare me to be resilient when the rock met the hard place.

Since I had that wake-up call, I've been deliberately choosing hard things: things I'm not sure I can finish, situations where the outcome isn't guaranteed, physical challenges with my ego on the line. 

It’s absolutely one of the best business decisions I've made.

Why Building Trust with Your Team Has Nothing to Do With Your Personality

Why Building Trust with Your Team Has Nothing to Do With Your Personality

What’s the first image in your head when you think “leader”? I know a lot of people will instantly think of big stages, flashy hype moments, and the electric energy of a great conference speech. And don’t get me wrong, those moments and those people can be effective and inspiring. 

But it’s really just a small sliver of what solid, lasting leadership is. In fact, I’d argue it rarely looks like that at all.

Some of the most trusted leaders I know aren't the loudest people in the room. They're not the ones commanding attention at every meeting or leaving people energized after every conversation.

The 1 Nutrition Habit Undermining Your Athletic and Professional Performance

The 1 Nutrition Habit Undermining Your Athletic and Professional Performance

Skipping meals seems like it could be a net win. Fewer calories in, same energy out — simple math, right? The logic made sense until I started paying attention to how my body and brain reacted to it. 

(Not well, if you were wondering.)

If you've ever tried to power through a long run after skipping breakfast, you know what’s coming: your legs feel heavy, your head goes foggy, and that creeping irritability that has nothing to do with the hill you're climbing and everything to do with the fact that your tank is on empty.

Skipping meals doesn't make you leaner or more disciplined. It just makes you less effective as an athlete and as a professional.

The Difference Between Quitting and Knowing When to Stop

The Difference Between Quitting and Knowing When to Stop

Winners never quit—right?

Oh, but also, know when to cut your losses.

We’ve all heard it repeated like gospel, and both can’t always be right. Is it better to stick it out and see, or make your exit when things start heading south? 

I’ve done both in my career and in my personal life, and not always the right way. Quitting things I should’ve stuck with and realizing too late that I should’ve walked away sooner. Most of us will get it wrong throughout our lives (I know I have), so it’s important that we high-achievers learn how to tell the difference.